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In a world full of “awakened” culture, a man takes an artistic stand.
Author, content creator, and musician Eric July adds a new feather to his cap: comic book writer. July officially launched his first comic book, Isom #1, via publisher Rippaverse on Monday — and it was a smashing success.
The July book has already racked up more than $1.7 million in pre-orders in its first four days. Almost 19,000 people have pre-ordered – but not everyone is happy about it.
The release of Isom #1 caused a stir on social media, particularly on Reddit, where promotional videos for the comic book were banned from certain subreddits for “supporting hate group comics.”
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But July tells Fox News Digital his comics company isn’t anything like that. “A lot has to do with the fact that I’m a person that they just don’t like,” he said.
A self-proclaimed libertarian, July hosts his own podcast and has appeared on multiple media outlets as a political commentator. July said he was “on a mission to spread freedom, speak out against nonsense, and work towards a freer and more prosperous society.”
July said that much of the entertainment today is aimed at “bashing people over the head with things like social justice” and left-leaning agendas.
“Seeing the industry go in the direction it’s been going puts a fire under you,” July said. “It’s not like it’s getting better. These people double down on everything they do, no matter how many times the fans dislike it.”
So he created Rippaverse.
“I put my money where my mouth is,” July said. “I just started a comic company. I’ve been telling people that I’m not going to smack audiences over the head with my individual political views, and that’s given me the ugliest name I’ve probably ever been given in my life. “
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But the constant comments about his race and political views won’t stop him from returning to the essence of what he thinks comics are about.
July explained that many people see comics as an escape from the real world and an opportunity to have fun and “boost their morale.”
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“I like to see how enthusiastic people are. I like to see people being happy and enthusiastic about something that’s happening in the entertainment industry. The last five or six years have been tough for a lot of people [because] People just held their noses as they perused and consumed the entertainment that they were consuming,” he said.
July said he hopes to build a fandom where people can share their theories and make friends.
“We see successes and people are enthusiastic. Customers love it and that’s why they hate us,” he said. “That’s what I do. This is my passion. I’m a comic book survivor.”
Isom #1 follows the story of Avery Silman, a common rancher in Florepark, Texas, who “gained some unique abilities” and spent a short time acting as a hero, going by the nickname Isom. Things take a turn for Silman when he gets a call from his sister about an old friend who has become one of the most feared men in town. Silman visits his childhood friend and gets into some heated arguments when he’s sucked back into the world of “exceptions” or “special beings”.
The 96-page comic book will serve as the launch pad for the entire Rippaverse Comics universe. The comics are brought to life by July’s writing, Cliff Richards’ pencil and ink work, Gabe Eltaeb’s inking and Eric Weathers’ lettering.
For now, July is getting back to the drawing board — literally. He said it was time to get back to work.
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“I want to put books in people’s hands,” he said. “It’s a blessing. I thank God for this opportunity and all supporters from every corner of the internet.”
Isom #1 is available for pre-order now on rippaverse.com. The comic book is scheduled for release in August.