Metaverse community The Row reveals digital properties

Members-only Metaverse community The Row reveals digital properties of artists

The Row launches as a virtual community featuring distinctive real estate design from celebrated creatives like Daniel Arsham, Andrés Reisinger and Misha Kahn

Metaverse real estate development firm Everyrealm has partnered with real estate consulting firm Alexander Team to launch The Row, a members-only virtual community featuring architectural designs from leading creatives, brought to life by world-building platform Mona.

The Metaverse Community includes 30 Landmarks, each available as a unique NFT, designed by a range of creatives including Misha Kahn, Andrés Reisinger & Alba de la Fuente, Alexis Christodoulou, Six N. Five and Hard.Architects. Daniel Arsham, who contributed to the project, will also serve as a creative ambassador for Everyrealm. Each property is designed to function on a variety of Metaverse platforms in The Row. Membership is by invitation only and will be available after development is complete in late 2022.

Alexis Christodoulou Mirage in the twilight

“The Metaverse has no physics, no weather, and no limitations other than human ingenuity,” says Janine Yorio, CEO of Everyrealm. “The Row brings together visionary artists, best known for their architectural landscapes, and collectors looking for a unique limited edition residence to use in many different metaverses over time.”

Each creative has distilled their design language into the Metaverse, creating imaginary homes and pavilions that respond to Everyrealm and Alexander Team’s unique concept.

interior of The Pearlby Hard.Architects

Daniel Arsham’s contribution to the community features modernist architectural forms surmounted by a piece that references the American artist’s Fictional Archeology series. Created by Alexis Christodoulou The mirage, “the first personal levitation center of the metaverse”, explains the 3D artist, imagined, “for one’s own enjoyment and the spiritual transition into a digital existence”. A gravity-defying architecture, the structure has an interior that responds to the movements of the sun throughout the day.

For The Row, Misha Kahn’s NFT (a digital house named Quagmire’s Karst) is a folly based on “the illogical and irreverent”, inspired by his own ceramic work and exploring how we can define space in a virtual world. Meanwhile, Barcelona-based digital artist Andrés Reisinger created “a visual manifesto on the digital form of architecture,” a minimalist structure surrounded by a forest “that strives to prevent futility, boredom, existential angst and emptiness.”

Andrés Reisinger’s virtual house

Argentinian designer Ezequiel Pini of Six N. Five has created virtual worlds through CGI, and his new piece for The Row adapts the architecture to nature with an adaptive design. Hard.Architects, pioneers of Metaverse architecture The Pearlan elegant, pure structure whose design was “driven by the introspective journey exploring the lust for opulence that resides in self-worth and the need to belong”.

“Our clientele collects trophy properties in the real world, and now we’re enabling the same level of curation in the Metaverse,” adds Oren Alexander of The Alexander Team. ‘The Row will be the highest profile real estate development in many metaverses, a series of iconic landmarks accessible worldwide.’ §

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